ILA Podcast

Maximizing Profit and Social Impact Concurrently – A Case Study

Maureen Metcalf Podcast Cover

with John Heiser

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Business is a social institution. Can we maximize value for the firm and at the same time create value for society? How is shareholder value maximization aligned with or in conflict with social good. Mike gives examples of how he drives both profit and social impact. This includes: 1. Appreciative inquiry summit 2. Partnering with Autistic organization to hire adults with autism to fill routine jobs 3. Hiring interns to fill roles and providing education How have you created buy-in for novel processes? 1. Use tools like appreciative inquiry to create alignment, involvement, and commitment across the entire organization 2. Establish processes for inclusion of staff and clients and at the same time ensure leaders retain positive control and accountability for results

About the Guest

John Heiser

John Heiser is President & Chief Operating Officer of Magnetrol International, Incorporated. Magnetrol is a global leader in the development and manufacture of level and flow process control instrumentation. John began his career as an attorney in private practice before transitioning into business where he has held numerous leadership positions in legal, government affairs, sales, and marketing.
John earned his BA degree in political science/sociology from the University of Iowa, a J.D. from Tulane University, an MBA from the Kellogg School of Management at Northwestern University, and a PhD from Benedictine University’s Center for Values-Driven Leadership. His primary areas of focus include ethical leadership and its impact on driving corporate social responsibility and organizational change, leadership ethics, and leadership development.

Host Maureen Metcalf

Maureen Metcalf

Maureen Metcalf brings 30 years of experience and success in the fields of leadership, innovation, and technology. A regular contributor to, Metcalf has authored an award-winning book series on leadership and is the Founder & CEO of the Innovative Leadership Institute. She is the host of an Innovating Leadership, a weekly international podcast that hit the airways in July 2015. As an ILA Fellow, Maureen partners with the International Leadership Associate on a series of global leadership podcasts within the show.