Power of Purpose IV:
Recruit & Retain With Purpose

2022 Virtual Summit

Join C-Suite leaders and leadership scholars to learn how to put purpose to work in your organization.

The Great Resignation of 2021 made one thing clear—it’s never been more important, or more difficult, to recruit and retain talented, values-driven leaders. Organizations are finding that one factor helps them go from status quo to status growPURPOSE

In this half-day summit, part of its regular Power of Purpose Summit Series, the International Leadership Association tackles the questions executives are asking: How can we attract great people to our org? And what will entice them to stay? The answer? Purpose. 

28 February 2022

10:00 – 13:30 EST
Virtual Summit
Registration Will Open Soon

Questions? conferences@ila-net.org or +1 202.470.4818 and press 103.

Guided by the world’s leading scholars on the topic, along with purpose-driven leaders, attendees will walk away with:

  • Clear insights for aligning purpose and strategy.
  • Tips for integrating purpose into your recruitment and onboarding processes.
  • Tools for coaching on purpose, to engage your employees in the work that matters most to them.  
  • New metrics for measuring the impact of purpose on your recruitment and retention strategies.

 Join us February 28th for this fast-paced, critically relevant summit.

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Keynote Speakers

Power of Purpose event background image

Robert Quinn is the Margaret Elliot Tracey Professor Emeritus at the University of Michigan, Ross Business School and one of the co-founders of the Center for Positive Organizations. Quinn is globally known for both his research and his teaching, focused on culture, leadership, organizational change and effectiveness. He is the author of 19 books including Deep Change and The Positive Organization. His most recent book (with Anjan Thakor) is The Economics of Higher Purpose.

Anjan Thakor is the John E. Simon Professor of Finance at the Olin Business School, Washington University in St. Louis. Previously, Thakor was The Edward J. Frey Professor of Banking and Finance at the Ross School of Business, University of Michigan, where he also served as chairman of the Finance area. He has worked with many companies including Whirlpool Corporation, Citigroup, Zenith Corporation, J.P. Morgan, CIGNA, Waxman Industries, Reuters, The Limited, AT&T, and Tyson Foods. He is the co-author (with Robert Quinn) of The Economics of Higher Purpose.

Panelists

Gail Auerbach, Former CHRO of Masonite

Gail Auerbach is an Executive Fellow for the Center for Higher Ambition Leadership. She has over 35 years of experience in human resources leadership, working for General Electric, Bausch & Lomb, and 2 international corporations. She recently retired as CHRO from Masonite International, a $3 billion revenue global manufacturing company, with 15,000 employees. During her 10 years with Masonite, Gail helped lead through chapter 11 restructuring, managed 24 acquisitions, and achieved a public listing on the NYSE. In addition to building the HR function, she launched a global purpose initiative … We help People Walk Through Walls.

Sponsorship Opportunities

Share Your Experiences & Grow Your Network

The Power of Purpose IV virtual summit has built in time for participants to discuss purpose in their organization or the research they’re conducting on purpose in organizations.

In addition to an in-depth, guided, breakout session, participants can also participate in informal networking and take advantage of the summit’s virtual networking hub to exchange information and set up 1-1 video chats with other attendees.

Producing an ambitious series like the Power of Purpose (POP) requires strong support from the business community. We need committed partners to help shape the initiative’s ideas and outcomes, as well as to help financially support the series. Sponsorship partners of POP will receive promotional benefits based on their level of contribution. These levels are outlined below. Sponsorship will help connect your firm with other purpose-driven companies, opening doors to potential clients and business partners. Finally, becoming a sponsoring partner of POP publicly signals your organization is committed to purpose-driven work. Your support endorses a business perspective that cares for people as well as profit. Sponsorship makes these events, and the related research, possible. It is an act of generous citizenship to the broader business community.

Contact Bridget Chisholm at bchisholm@theILA.org or +1.202.470.4818 x103 to discuss your sponsorship. Bespoke packages are available!

  • Complimentary registrations to the event
  • Logo on marketing materials and website with embedded link to your website
  • Day of event verbal recognition for you and your organization
  • Social media mention(s)
  • Banner advertisements in the ILA Interface newsletter (newsletter sent to entire ILA database of 20,000+ contacts)
  • Two-year ILA organizational membership plus associate memberships for 5 additional members of your team
  • Opportunity to welcome guests from the virtual stage
  • Opportunity to share your message via email to opt-in attendees
  • Recognized as a sponsor of a Business Leadership Spotlight Session at ILA’S 2022 global conference
  • Opportunity to work with the program committee to curate a session for the Washington, D.C. conference
  • Partner logo on ILA website in new partner section
  • Access to a “Power of Purpose Toolkit” for training team members and applying insights in your organization
  • Additional customized opportunities for your company available
  • Complimentary registrations to the event
  • Logo on marketing materials and website with embedded link to your website
  • Day of event verbal recognition for you and your organization
  • Social media mention(s)
  • Banner advertisements in the ILA Interface newsletter (newsletter sent to entire ILA database of 20,000+ contacts)
  • One-year ILA organizational membership
  • Complimentary registrations to the event
  • Logo on marketing materials and website with embedded link to your website
  • Day of event verbal recognition for you and your organization
  • Social media mention(s)

Previous Participants and Sponsors

Allen & Overy
Allstate
Astra Zeneca
Babraham Bioscience
A Blueprint for Better Business
Cartesia
Coloplast
DLA Piper
GSK – GlaxoSmithKline
Herff Jones
Jepson School of Leadership Studies
KPMG
Lancaster University Management School
Linkage Inc.
Magellan Corporation
Magnetrol International
Masonite
MetLife
Natwest Markets
PervasID
PWC
Royal Air Force – Tedder Academy of Leadership
Scandinavian Airlines System
Schoonbee Landgoed
SJ Associates
Taylor Vinters
Tilia Holdings LLC
Trustonic
Unilever
University of Cambridge
University of the West of England

POWER OF PURPOSE RESOURCES

ABOUT ILA

The International Leadership Association advances leadership knowledge and practice for a better world by creating a trusted space for leadership learning and by providing a trusted source of leadership resources.

ABOUT ILA

The International Leadership Association advances leadership knowledge and practice for a better world by creating a trusted space for leadership learning and by providing a trusted source of leadership resources.

ABOUT CVDL

The Center for Values-Driven Leadership helps values-driven leaders develop themselves and others, build flourishing companies, and transform business and society.

Thank You To Our Sponsors

Zero in on the Impact of Leading with Purpose

Purpose-driven organizations have loyal customers, engaged employees, strong community reputations, and better bottom lines. While the research is clear — purpose matters — it can be difficult to lead without metrics and principles to guide the CEOs, CFOs, and other leaders who must put purpose into action. We plan to remedy this gap.

At Power of Purpose IV, top executives and leading management scholars will gather to develop a model for the measurement of purpose’s impact on traditional business metrics including growth, revenue and profit, engagement, customer satisfaction, and client and employee retention. We will explore the role that specific groups can play in enabling organizations to be purpose-driven, including C-suite executives, boards, private equity investors, supply chain leaders, human resources executives, and more.

Learn How to Put Purpose to Work in Your Organization

When your organization participates in POP, your executives will encounter best-in-class ideas for putting purpose to work in your organization and measuring its results including:

  1. recommendations for measuring the impact of purpose within their sector;
  2. engagement principles or “tips” for effectively advancing purpose within their area; and
  3. compelling case studies that illustrate the power of purpose.

Together, these ideas will shape the way leaders in your organization think and work, driving clear business results.